Session Stage 3
Tuesday, August 17, 2021
As you build your company, culture, and your product, you must first establish your business model. But what happens when you realize there is more opportunity and value down another path? You may be hesitant to change but never fear the pivot. Because the right one could be the golden path from a budding startup to a large-scale, national organization.
Building a tech startup is no walk in the park - one of the biggest challenges is scaling your operations as your team size grows. What works well for a team of 5 may not scale beyond 50. In this session, I will share some of my hard-won lessons, tips and tricks to scale a startup on a budget. From project coordination and writing internal processes to commercial deal flow and fundraising management - everything is a system that needs to scale.
In 2016, SaaS content marketplace company Verblio was stalled at $2M ARR. Since then, they’ve grown 500% without taking a dime in funding. CEO Steve Pockross can discuss how Verblio sparked that growth through key strategic decisions like putting people and culture first (and what that really means), prioritizing product over sales and marketing, and even the SaaS-sacrilegious decision to invest in professional services to support their core offering.
Starting a new business is no easy feat. Matt can walk entrepreneurs and business leaders through his five steps that will help determine how to unlock value for their company and take it to the next level. Instead of wasting dollars and time on an extensive strategic planning process, which typically takes months and large sums of money paying a consulting group, Matt’s exercise can be condensed into five core questions that assess if you can change your market position. Matt calls this an "Insight Score" (Forbes) and will show leaders how to leverage it to unlock potential and grow their businesses.