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Unlocking New Revenue for Social Innovation

- CDT
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Sara Gibson
20 Degrees, Co-Founder & CEO

Co-Founder and CEO 20 Degrees Sara is a strategic, collaborative and high-energy problem solver skilled in securing the necessary resources, relationships and systems to create change. Sara pioneers new approaches to resource cultivation and believes in making alternative revenue accessible to new audiences from earned revenue to Pay for Success. Sara’s 20-year career spans service in the corporate and nonprofit sectors both domestically and internationally. A recognized innovator in the Opportunity Zone space as well, Sara’s insights has been highlighted as a best practice in the book Engaging Your Board in Fundraising: A Staff Guide, The Washington Post, Alpha Impact, and in The Washington Business Journal. Sara has mentored numerous startup founders, including as a mentor with incubator programs. Sara hails from Indiana and graduated from Saint Mary’s College in Notre Dame, Indiana. She maintains deep roots in the Hoosier State, where she learned to skip rocks on Lake Michigan and shoot free throws. An avid Francophile, home cook, and Polka fan, Sara lives in the District of Columbia with her husband and daughter.

20 Degrees is a management consulting firm specializing in helping nonprofits and social enterprises diversify revenue and strengthen financial resiliency. With over 35 years of development, investing and business strategy experience, the firm is a national and regional leader on implementing new innovative financing and revenue tools for nonprofits and social enterprises. The company’s work as well as its COVID-19 Toolkit has been featured by The Washington Post, NPR’s Washington, D.C. Affiliate (WAMU 88.5), ImpactAlpha, Chronicle of Philanthropy and numerous other regional and national funder news outlets.

Tom Bartlett
20 Degrees, Co-Founder & CEO

Originally from Minnesota, Tom Bartlett is Co-Founder and President of 20 Degrees. Tom began his career at The Boeing Company as an engineer and later transitioned into Boeing's corporate social responsibility (CSR) division. During his tenure, Tom was responsible for leading all of Boeing's corporate citizenship activities and investments across major sites in Alabama, Florida, Maryland, Ohio, Pennsylvania, Virginia and Washington, D.C. Tom brings both an engineer’s and CSR professional’s skill-set to his work with social enterprises. From modeling to investment expertise, Tom brings financial insights, design-thinking and clear processes to engagements.

Tom currently serves as the Board Chair of Jubilee JumpStart, an early education center providing quality care to low-income families in the District of Columbia. Tom is an avid runner, rock climber and fly fisherman. He is also a stone-skipping enthusiast, a skill he honed on the shores of the Mississippi River with his grandfather underneath the Franklin Avenue bridge. Tom currently lives in the District of Columbia with his wife and two daughters.


Whether targeting impact investments or growing new revenue streams, organizations need to think differently about partnerships, finances, and change. It can be difficult for mission-driven leaders to know where to start. 

Join this workshop as experts from 20 Degrees, provide a systematized approach to growing revenue and acquiring new impact capital. The team from 20 Degrees helps nonprofits and social enterprises add complementary revenue streams to their existing income, enabling organizations to test holistic revenue models and bring more predictability to income. 

Together we will walk through the key steps to unlocking how an organization can blend charitable and non-charitable dollars into one cohesive approach. Walk away with tangible ideas that can ensure that your mission is driving the budget, not the other way around.