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Generating Sales Via Your Website: A Beautiful Website Is Not Enough


Kitty Hart
Denamico, VP of Client Engagement

Kitty Hart has over 25 years of experience helping companies of all sizes develop their branding, marketing, and revenue growth strategies. When she's not networking in the North Loop over cups of coffee, she's honing her culinary skills and force feeding her family large pots of Butternut Squash Risotto.

Ava McFarlane
Denamico, Digital Marketing Consultant

Ava McFarlane (She/Her) is a Digital Marketing Consultant whose passion is building bulletproof client and partner relationships and treating her clients' business goals as her own. Her consulting work is heavily influenced by her love of human-centered strategy, empathetic communication, and problem-solving with an entrepreneurial mindset. Her industries of experience include digital marketing, advertising, NGO, hospitality, event planning, and startup building, and has worked with small, mid-sized, and large household-name clients such as Comedy Central, 3M, and Invisalign.


Is your website increasing your close rate or is it just a fancy brochure?
A website is arguably your most important sales and marketing asset. It works around the clock—nights, weekends, and holidays. But many websites don't pull their weight in the sales process. From lead generation to conversion, learn how your website can be your most powerful sales enablement tool. When built with revenue-generation as the primary goal, you won’t need to hire a huge sales team right away—you can let your website do the heavy lifting. Join 25-year industry veteran, Kitty Hart, for fresh takes on how to build a powerful, sales-focused website that drives growth for your business.

Following this session join the speaker(s) in the Community Lounge for a 15 minute Q&A.