Tuesday, September 8, 2020

Intro to Growth Hacking: The Idea Pipeline & ICE metrics
Brian Krohn
Brian Krohn
Modern Logic, Entrepreneur in Residence

You are an entrepreneur, CEO, CTO, solo dev, maker, shaker, or doer. You have 1,000 things you should be doing this very moment, but what is the right thing to focus on? That is the fundamental question behind growth hacking. Growth hacking is all about prioritizing your activities, measuring results, and taking effective action, which is much easier said than done. 

In this fast-paced participatory session, we will cover two critical tools to increase the growth of your business, the Idea Pipeline and ICE metrics. Originally developed by Sean Elis to bring explosive growth to Dropbox, LogMeIn, and many others, the Idea Pipeline and ICE metrics are simple but powerful tools to get your business focused and growing fast. Our speaker Brian Krohn, has implemented these methods for startups, corporations, non-profits, as well as his own businesses and personal projects.