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OPEN TALK: Why Your SaaS Product Needs Modern Analytics

Brian Dreyer
Qrvey, Head of Product Marketing

Brian Dreyer is the Head of Product Marketing at Qrvey. Qrvey is the analytics platform SaaS providers rely upon to add next-generation capabilities into their products to create a differentiated experience for their customers and users.

Brian is a product leader with nearly two decades of experience working with SaaS companies leading product organizations, serving a diverse array of customers including some of the largest global enterprises. He is a product management leader turned product marketer, focused on maximizing customer value from SaaS applications.

All SaaS products have reports, but most don't truly embrace analytics as a differentiator. You'll learn how to use analytics within your product to increase customer satisfaction, decrease churn and expand revenue opportunities using data that is already being captured by your product.